What to say on social media Writer’s block is all too common for marketers that have developed a posting schedule. Now, the pressure is on whenever that deadline is fast approaching. It can be difficult to not only come up with a great post but to continuously come up with great posts. It’s difficult because...Read More

What is social media Social media is a wide variety of platforms that allow you to share content quickly and efficiently. There aren’t many limitations on the content you create and share, making it easier to reach a wider audience. Different social media sites specialize in different things, but it’s all about content and reaching...Read More

Creating a poster Posters are a great way to catch the eyes of customers. With a great design, you can showcase new products, sales, or whatever else you want for a fraction of the price of other forms of marketing. Smaller businesses enjoy marketing with posters because it is cost-effective, and if done right, it...Read More

What is Die Cutting You’ve probably heard of the term die cutting, but might not be sure exactly what it means. So let’s break it down. In the world of printing, die refers to a thin steel blade with a specific shape or pattern. You can think of it as a more heavy-duty cookie cutter....Read More

Digital v Litho What is the difference between digital and litho print. Now that you’ve created the perfect design, and your marketing efforts have come to fruition, what’s next? Now you need to figure out the printing process that you’re going to use. Digital printing seems to be the way to go for most businesses....Read More

How to build a brand identity It’s a crowded market in the digital world so building a brand identity is crucial. There are many companies offering similar services, and to stick out you need a brand identity. Something that is specific to you and your brand. Something that separates you from the pack. As an...Read More

A guide to branding basics No matter the size of your company, branding basics is crucial to your success. Fonts, images, and colours all play a crucial part in identifying your brand. When you think of Asda you think green. When you think of Mcdonalds, you think red and yellow. These are companies that have...Read More

Colour inspiration There is so much psychology that goes into different colours. There’s a wide variety of emotions that different colours can conjure up in humans. That’s why adding colours to your design can be integral for your customer’s experience. Colour choices can make your brand but just as easily break it. The wrong colour...Read More

How to make your designs look more professional Creating an eye-catching design in one of the keys to a companies success. Your design ultimately gives viewers a first impression. If your designs are lackluster and look like they shouldn’t have made it past the first draft stage, then you might get yourself in trouble. A...Read More

Working remotely from home While remote working existed before the spread of COVID-19, it has grown exponentially since. A lot of companies have had no choice but to implement a remote working strategy. There are ways that you can work remotely and be just as productive as working at an office. Some companies were worried...Read More