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How to make your designs look more professional
Creating an eye-catching design in one of the keys to a companies success. Your design ultimately gives viewers a first impression. If your designs are lackluster and look like they shouldn’t have made it past the first draft stage, then you might get yourself in trouble.
A common misconception is that creating a great design is difficult and time-consuming. It doesn’t have to be. By following these tips you can make your designs look more professional and gather more qualified leads.
Stay Consistent With Your Fonts
When you’re in the early stages of your design it can be fun to go through different fonts in order to find the design that best fits your brand’s image. But don’t go overboard by using too many. This can show a lack of focus and look like its amateur hour.
Choose a couple of fonts that work best for you, and use them throughout your website. Stay consistent. It catches the reader’s eyes and looks more professional.
Your Design Should Be High Resolution
Another key aspect of making your design look more professional is making sure that all of your text and images should be high resolution. If anything looks blurry, or hard to read, it instantly leaves customers confused, and they’ll often leave your site for another more professional one.
Images should be around 1MB and logos can be around 500KB. Anything lower than this for images and logos will likely have a grainy look when posted on your website. Using Canva is a great way to play around with images and find the right size and right resolution.
Alignment And Spacing Are Essential
When you’re posting text and images, they need to be aligned. If your text and images aren’t centred properly it can throw the flow of the page off. It looks unprofessional. You need to make sure that everything is aligned properly.
Spacing is just as important. Make sure there aren’t any extra spaces in between letters. Go over this thoroughly before saving any changes. The spacing should be the same throughout all of your pages.
Use border-spacing if you’re having a hard time centring everything. It will help with that, and it gives your page a nice professional feel. It’s pleasing on the eyes and readers enjoy things that are different and stand out.
Write Strong And Effective Content
Writing good content will sneak its way into a lot of articles containing anything website related. The reason being is simple. Without good content, the rest won’t look professional. Even with wonderful eye-catching designs, bad content will still make your site look unprofessional.
Content and design work together. If you’re writing is littered with grammatical errors, that will take the reader’s eyes away from the design. They will just focus on the unprofessionalism of poorly written content.
Run your content through a spell checker, or install Grammarly on your device. Make your copy as clean and crisp as possible and the rest will follow suit.
